Roofing Marketing Articles

Marketing a roofing company isn’t as simple as putting an ad in the Yellow Pages anymore. Uncover the secrets to getting your roofing company noticed.

3 Ways to Use Your Roofing Truck as a Tool On and Off the Job

April 15, 2020

When you think of essential roofing tools, your mind probably doesn’t jump to “pickup truck.” However, your company roofing truck just may be the most basic, yet essential, roofing tool for success. 

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How to Get Leads From Facebook in 6 Easy Steps

February 12, 2020

Landing new business in the roofing industry is becoming easier with all the online resources available. One of the most popular social media platforms yet, Facebook just may be your gateway to a bigger and brighter future. 

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5 Tips for Building Customer Relationships in the Roofing Industry

January 15, 2020

Many companies don’t realize the full value of investing in building customer relationships. According to Bain & Company, budgeting toward building customer relationships brings a definite increase in sales. 

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What You Need to Know When Writing a Roofing Business Plan

January 2, 2020

If you are thinking of starting a roofing business or wanting to bring growth to your existing company, consider the importance of writing a roofing business plan. Doing this gives you the opportunity to focus in on the goals and actions your company will need to succeed. 

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10 Most Helpful Roofing Blog Posts of 2019

December 26, 2019

We hope everyone had a wonderful Christmas filled with cheer, reconnecting with family and friends, and remembering the hope this season brings us. 

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3 Tips for Powering Through the Roofing Sales Slump

December 11, 2019

It’s not easy selling new roofs when the old are covered in snow. Full roof inspections can’t take place, so it’s impossible to get an accurate estimate. Not to mention the last thing on homeowners’ minds over the holidays is roof replacement.

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Social Media and Natural Disasters: Tips for B2C Companies

September 25, 2019

Posting on social media is not about promoting your business. It’s about connecting and building relationships with individuals. When developing a social media strategy for your company, it’s important to consider everything your current and future customers may face in the upcoming year. 

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What to Include on Your Roofing Business Cards

August 14, 2019


The business card is far from dead. Sure, hundreds of thousands of companies are going digital, but don’t let that stop you from leaving a lasting impression with prospects. Mix old school and digital marketing techniques on your roofing business cards to keep your company top of mind. 

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No-Mess Contractor Marketing: Tasks to Outsource to Make Life Easier

March 20, 2019

Marketing a growing contracting business can be a challenge, especially when your entire marketing staff is a Team of One. Whether you wear the contractor marketing hat or it’s worn by, say, the office manager, you want to maximize time and skills while reducing frustration. 

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How to Own Social Media During Home Shows

February 27, 2019

Yeah, yeah, you already know social media can promote your roofing business during events like home shows. But if you want to ramp up digital event marketing, use social as more than a megaphone to blast out that text-only post with your booth number. Own social media during home shows with these tips:

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