No-Mess Contractor Marketing: Tasks to Outsource to Make Life Easier

March 20, 2019

Marketing a growing contracting business can be a challenge, especially when your entire marketing staff is a Team of One. Whether you wear the contractor marketing hat or it’s worn by, say, the office manager, you want to maximize time and skills while reducing frustration. 


How to Own Social Media During Home Shows

February 27, 2019

Yeah, yeah, you already know social media can promote your roofing business during events like home shows. But if you want to ramp up digital event marketing, use social as more than a megaphone to blast out that text-only post with your booth number. Own social media during home shows with these tips:


IRE Wrap-up: Thank you's + how we make the RB4000 [video]

February 18, 2019

IRE 2019 has come and gone! We loved connecting with new and old friends, and we enjoyed chatting about ways you can use the RB4000 roofing trailer and Boostpoint to do more, sell more, and grow more.


Visit Equipter at IRE Booth 2201 in Nashville (Plus Find Out Why Contractors are So Excited About Our New Digital Ad Solution)!

February 5, 2019

Visit us at the International Roofing Expo, Booth 2201, February 11-13. Meet our fantastic team, including the Beiler family, and see the Equipter RB4000 demo unit in action.


Our Favorite Digital Marketing Tools for Roofers

January 21, 2019

Equipter’s come a long way since its beginnings, when our founder, Aaron Beiler, like many early digital marketers, sat at a desktop hunting for keywords that would drive contractors to our Roofer’s Buggy website.


How to Make 2019 Your Roofing Company's Best Year Yet!

January 15, 2019

How will you take charge to build an even more successful business in 2019?


Equipter Startup Boostpoint Launches Open Beta for its Digital Ad Solution for Small Business

December 20, 2018


Lancaster, PA—Building a brand name isn’t just for big businesses with big budgets. Boostpoint has launched the open beta stage of its ad solution, which empowers local businesses to grow their brands through simple, consistent, and cost-effective digital advertisements.


Roofing Content Marketing Ideas: Winter Edition

December 12, 2018

Is winter content for your roofing company as dry as a real Christmas tree on New Year’s Day? Keeping marketing fresh isn’t always easy for most businesses, especially if you’re managing a small team that juggles big to-do lists. Dig into these winter season roofing business content ideas! 


RB4000 Buyer’s Guide: What You Want to Know Before You Buy

December 3, 2018

Reduce cleanup time. Spend less on labor. Earn more referrals.

For more than 15 years, the Equipter RB4000 roofing trailer has changed the way roofers do business by helping them take control of debris. If you’re thinking about investing in an RB4000 to take your company to the next level, here’s what you need to know:


Guide to Financing Roofing Equipment

December 3, 2018

You can see how the Equipter RB4000 fits into your vision to grow a profitable roof replacement business. Now it’s time to invest in an RB4000, and put it to work on your jobsites. And, for some roofers, the first step is learning more about financing roofing equipment.