What to Include on Your Roofing Business Cards

August 14, 2019

The business card is far from dead. Sure, hundreds of thousands of companies are going digital, but don’t let that stop you from leaving a lasting impression with prospects. Mix old school and digital marketing techniques on your roofing business cards to keep your company top of mind. 


4 Easy Ways to be More Competitive in the Roofing Industry

July 31, 2019

Roofing is a cutthroat industry. It takes a lot to make it in the roofing industry. But with technology and new and improved tools, it’s actually easier than ever to impress homeowners.


Equipter Returns to FRSA's Florida Roofing & Sheet Metal Expo

July 29, 2019

Nothing gets us more excited than sharing our innovative equipment with roofers and contractors, which is why we love attending the Florida Roofing & Sheet Metal Expo by FRSA every year.


How to Start an Equipter Rental Business

July 24, 2019

With such a competitive edge in the roofing industry, companies go neck-and-neck to land quality customers. If you’re looking to bow out of the roofing industry, starting an Equipter rental business is a wise investment.


5 Easy Ways to Improve Your Construction Business Credit Score

July 17, 2019

Losing sleep over your latest credit report? We know financing construction equipment is particularly challenging with bad credit. But improving your construction business credit score is simple when you have the right guidance.


How the Equipter RB4000 Helps You Find and Keep the Best Roofing Employees

July 10, 2019

Finding good help in the roofing industry is tough. Keeping good roofing employees can be even more challenging. Not only do you have to maintain a positive culture, but as a roofing business owner, you need to make sure your crew is equipped with the right tools to get the job done in a timely fashion.


Roofing After Rain: Recovering From Wet Season Setbacks

July 2, 2019

Roofing after rain can be a challenge. With record-high precipitation rates across the US this year, roofers are scrambling to complete projects on time.


No-Mess Contractor Marketing: Tasks to Outsource to Make Life Easier

March 20, 2019

Marketing a growing contracting business can be a challenge, especially when your entire marketing staff is a Team of One. Whether you wear the contractor marketing hat or it’s worn by, say, the office manager, you want to maximize time and skills while reducing frustration. 


How to Own Social Media During Home Shows

February 27, 2019

Yeah, yeah, you already know social media can promote your roofing business during events like home shows. But if you want to ramp up digital event marketing, use social as more than a megaphone to blast out that text-only post with your booth number. Own social media during home shows with these tips:


IRE Wrap-up: Thank you's + how we make the RB4000 [video]

February 18, 2019

IRE 2019 has come and gone! We loved connecting with new and old friends, and we enjoyed chatting about ways you can use the RB4000 roofing trailer and Boostpoint to do more, sell more, and grow more.