No-Mess Contractor Marketing: Tasks to Outsource to Make Life Easier

March 20, 2019

Marketing a growing contracting business can be a challenge, especially when your entire marketing staff is a Team of One. Whether you wear the contractor marketing hat or it’s worn by, say, the office manager, you want to maximize time and skills while reducing frustration. 

Read More...

How to Own Social Media During Home Shows

February 27, 2019

Yeah, yeah, you already know social media can promote your roofing business during events like home shows. But if you want to ramp up digital event marketing, use social as more than a megaphone to blast out that text-only post with your booth number. Own social media during home shows with these tips:

Read More...

IRE Wrap-up: Thank you's + how we make the RB4000 [video]

February 18, 2019

IRE 2019 has come and gone! We loved connecting with new and old friends, and we enjoyed chatting about ways you can use the RB4000 roofing trailer and Boostpoint to do more, sell more, and grow more.

Read More...

Our Favorite Digital Marketing Tools for Roofers

January 21, 2019

Equipter’s come a long way since its beginnings, when our founder, Aaron Beiler, like many early digital marketers, sat at a desktop hunting for keywords that would drive contractors to our Roofer’s Buggy website.

Read More...

How to Make 2019 Your Roofing Company's Best Year Yet!

January 15, 2019

How will you take charge to build an even more successful business in 2019?

Read More...

Equipter Startup Boostpoint Launches Open Beta for its Digital Ad Solution for Small Business

December 20, 2018

 

Lancaster, PA—Building a brand name isn’t just for big businesses with big budgets. Boostpoint has launched the open beta stage of its ad solution, which empowers local businesses to grow their brands through simple, consistent, and cost-effective digital advertisements.

Read More...

Roofing Content Marketing Ideas: Winter Edition

December 12, 2018

Is winter content for your roofing company as dry as a real Christmas tree on New Year’s Day? Keeping marketing fresh isn’t always easy for most businesses, especially if you’re managing a small team that juggles big to-do lists. Dig into these winter season roofing business content ideas! 

Read More...

Helpful Hints for Landscapers: How to Hire the Best Web Design Company

August 27, 2018

Home matters. And when it comes to your landscaping business, your website serves as its digital home. So if it’s time to hire for landscape web design, you want the right team to build a site that looks appealing, functions seamlessly, and meets your goals.

Read More...

How to Write Snappy Roofing Slogans

August 20, 2018

“Shave Time. Shave Money.”
“America runs on Dunkin'.”

Read More...

How to Hit Roofing Blogs Out of the Rough: Tips to Refresh Your Stale Blog

July 3, 2018

Is your roofing blog performing below par? Do you need an action plan to hit it out of the rough? Tee up your blog for success with these pro tips:

Read More...